Every day, practice managers are the unsung heroes keeping practices running. Between juggling staff shortages, patient expectations, technology updates and communication breakdowns, the role has never been more critical—or more complex.

We asked them what it’s really like.

In this short read, hear directly from today’s practice managers about:

• The biggest challenges they face managing daily operations
• How they balance clinical needs with patient experience
• What support they actually need—but aren’t getting
• How smarter tools and strategies are helping them reclaim time